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2018-11-05 09:10:32

Search Engine Strategies: SEO Shouldn’t be all about SEO

You might think this is an odd title. It was meant to be. Unfortunately, in my humble opinion, people needlessly limit the definition of search engine optimization when they build their search engine strategies. SEO should be about optimizing your marketing for search not just for your position in a search engine. My proposal is this. SEO has traditionally defined be expanded to include other ‘organic’ search related activities that are part of a broader search engine strategy.

2018-11-03 21:14:26

13 Press Release Mistakes Every Marketer Should Avoid

Press releases remain to be a valuable tool for businesses to promote their story and reach their goals. However, self-promotion, no format, wrong headline, inaccurate information and other errors can ruin your campaign and worst your brand reputation. Make it easy for journalists to write your story. Avoid these common errors to produce ready-to-publish releases:

2018-09-27 22:02:16

Tips for Managing a Website with Quality Web Developers

Getting a website developed or redesigned is just the beginning. Whether it’s a new site or the rebirth of an existing site into something bigger and better, getting the right site online is only the beginning. Large Companies Have It Easy. Small Companies Struggle with Website Management

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